Lexicon Lane

LOGO DESIGN, SUB BRAND

Lexicon Lane is a puzzle/clue experience that’s part of the Planet Word Museum permanent exhibition in Washington, DC. Here, visitors solve Sherlock Holmes-inspired mysteries in a room decorated as a British alley. As such, the Lexicon Lane logo needed to be designed in the style of the playroom installation. Based on the museum brand style guide, I conceptualized and designed the Lexicon Lane logo in a way that would carry subtle and unobstructed elements of this museum experience.

In collaboration with eighty2degrees LLC.